Toshiba Medical – Radrex

Toshiba Medical – Radrex Animation

Toshiba Medical Systems wanted to speak about the benefits of their Radrex-i x-ray system in a friendly way by relating the benefits to the qualities of a loyal companion. Initially there wasn’t enough budget to produce a video of a trained dog to perform the movements and tricks. Stock images of a dog were gathered and an animation was created from those static images and woven together with video of the actual system to tell the tale.

Client:

Toshiba Medical Systems

Project Skills:

Animation, Retouching, Video editing

Software:

Adobe Animate CC, Adobe Photoshop, Adobe After Effects, Adobe Illustrator